The Looming Opportunity for Music Managers

The opportunity that has been created for talented musicians by the internet cannot be denied.  It is increasingly becoming easier for a talented musician to make their talent known thanks to social media sites such as Facebook, Twitter and YouTube.  Depending on how much marketing a budding artist is able to do; they can go from obscurity to household name in a very short span of time thanks to the internet’s especially social media’s ability to go viral.  Under these circumstances it can sometimes take simply a good idea, a little marketing and amazing talent for a superstar to be born.

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The Hidden Disadvantage:

While the internet has made it easier for most musicians to let the world know they have talent, there is a downside that is more often than not overlooked. It is very difficult for the musician to gain the attention that they deserve at lease attention enough to make album sales and to hold sold out gigs.  This means that no matter how talented a musician, if they are not somehow able to put together great live performances, they are pretty much screwed as they will only remain popular on paper with no “paper” to show for it.

This is where managers come in because they can help an obscure band book live shows that are the only way to rise from obscurity and become something huge. Because very many artists have found an easier way to put themselves out there and make it known that they are talented, the industry has all of a sudden felt the need for more managers.

Traditionally a crowded field:

In an age where it is no longer important to go out and seek a traditional recording contract, managers are becoming more and more prominent and important in the business. This is because the manager’s role is to develop the raw talent and make sure that they are able to book as many live shows as possible. In this day and age a band’s ability to play live is certainly what will raise them from the unknown to superstar status.

In this sense the “traditional manager” who used to get a cut of the income has evolved to a manager who owns equity in an artist’s company and is essentially the artist’s partner.  The very same way that technology has made it easier for the artist to showcase their talent, technology has also made it easier for the artist and their manager to be able to communicate and interact with their fans directly.

Apps such as MusicPunk that allow the band to upload their gigs with immediate listing can ensure that all the social media attention that a new band has gained can easily be translated into concert tickets and eventually album sales meaning that the artist and manager can be able to make money off of their craft. The right music manager can make or break a band in an era where live gigs are the lifeline of a band.

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Indie Bands Riding Success with MusicPunk

An Indie band is a musical group that is neither controlled nor allied to major record labels. In many times, Indie bands record and produce their music chiefly by themselves. Indie bands are commonly small in size and tend to perform in small to medium sized clubs and such like events that suit their nature. Indie bands produce a variety of music genre. Indie does not refer to a specific sound, but is usually synonymous to non – mainstream groups. However, Indie bands may influence one another and in consequence may have a similar sounding jingle, unintentionally.

Local Live Bands

Indie bands do not sign for the large mainstream entities such as Atlantic and Warner Bros. instead; Indie bands may make music for the independent or indie labels such as Merge Records, Touch and Go, Sub Pop Records and many others. Indie labels are meant to provide the much needed distribution of indie bands music records. They are a means by which the music of the indie bands reaches the desired audience.

While some indie bands have been able to use the indie labels as their launch pad to greater heights and much more mainstream achievements, others are contented to continue being attached to the indie labels so long as the label can meet the band’s circulation needs.

A majority of indie labels function on a very different model when compared to the major corporate entities.  While the major labels almost always sign bonuses, the same is a rarity with the indie labels and thus the indie bands signed to them do not take delivery of huge sums of cash up front. Indie bands and indie labels usually share out the expenses and profit on a fifty by fifty percentage.

Indies produce quality records too:

Signing for major labels or for indie labels isn’t an indicator that one is producing sub – quality records. In fact, many indie bands produce very quality work that most audience search for in vain due to distribution hitches. Most of them tend to rely on their performance proceeds which are well attended in most cases.

Online Bands on MusicPunk

MusicPunk is the springboard for indie bands:

MusicPunk app is the new haven for indie bands to explore and reap from the full extent of their talents. Indie bands who post their quality works on the app are sure of a wide exposure and increased contacts for performances. A lot of music lovers across the globe use MusicPunk to find events and gigs in which their favorite bands and musicians are performing. The audience gets to see YouTube video of their favorite bands on the app.

Many musicians are out there composing excellent songs and piecing quality albums that may hardly get noticed. Millions of audience across the globe are however appreciative of the massive indie talents that are available at MusicPunk. The many indie bands who have posted their videos are now enjoying many live performance invites and riding all the way to the bank, thanks to MusicPunk.

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